Petica's posterous http://peticawatson.posterous.com a place to plonk stuff posterous.com Tue, 23 Mar 2010 17:19:40 -0700 a font of entrepreneurial ideas: Springwise http://peticawatson.posterous.com/2010/03/23/a-font-of-entrepreneurial-ideas-springwise http://peticawatson.posterous.com/2010/03/23/a-font-of-entrepreneurial-ideas-springwise

This website is quite interesting, if you like ideas.

http://springwise.com/

People post ideas they've seen happening - you can't post if you haven't seen the idea implemented. You can also browse by industry, so here is Food and Beverage: http://springwise.com/food_beverage/index.php?page=10 and here is Eco stuff: http://springwise.com/eco_sustainability/ Three of my faves:
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Eco-minded bathroom fixtures are no longer hard to find, but they still tend to focus more on function than on form. One notable exception is W+W, a combined toilet and sink from Spanish brand Roca that combines compact style with green-minded thinking. Launched last fall, W+W is a single, L-shaped unit in which the sink and toilet are not only attached but also integrated internally. Specifically, wastewater from the sink is used to fill the toilet's cistern, thus saving as much as 25 percent of the water that would normally be used. An automatic cleaning system prevents bad odors and bacteria, while a specialized tap controls the water's temperature and flow for maximum energy savings, Plumbing Park reported. Developed by the Roca Innovation Lab and designed by Gabriele and Oscar Buratti, the prize-winning W+W is priced at EUR 2,731. An eco-iconic innovation to bring to the green but style-conscious masses near you...? Website: www.roca.com.es/w+w/w+w/en/index.html Contact: www.es.roca.com/en/contact
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If the energy people expend dancing and working out can power cellphones, lights and other electrical appliances, why not apply the same concept to all the energy spent by millions of people every day simply walking along city sidewalks? That's exactly the premise behind Pavegen slabs, which can be inserted among regular sidewalk sections to capture the kinetic energy people spend just walking. Each rubber slab from UK-based Pavegen Systems gets depressed by about 5 mm each time it gets stepped on. Using just that small movement, it can convert the kinetic energy used into electricity, which is then stored in the slab. Specifically, 5 percent of the energy harvested is used to make the slab's LED glow, making it clear to users that their energy has been captured. The rest can be used to power pedestrian lighting, information displays and many other applications. Pavegen's patent-protected technology has also been used to harvest energy from users' footsteps on stairs; custom branding is available. Following recent tests in East London, Pavegen is now seeking both investors and additional testing sites for its eco-iconic innovation. One to get in on early...? Website: www.pavegensystems.com Contact: hello@pavegen.co.uk Spotted by: James Graemer
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Games have long been used as an educational tool, and not just for kids. Canadian Akoha, for example, encourages players to be more kind. Now, along similar lines, Play Rethink invites users to redesign everyday objects to make them more sustainable. Play Rethink ("The Eco-Design Game") is an effort from London-based Rethink Games to help people think—or rethink—how to make everyday objects and services more socially and environmentally friendly. Each game includes a multicoloured wheel and 98 drawing cards along with an eco-strategies key card and an instruction sheet with activities. With each spin of the wheel, players get a card asking them to rethink a particular everyday object, such as a chair or a vacuum cleaner. They then describe their idea for a more sustainable approach by drawing it on the card. Ideas players are particularly proud of can be uploaded onto the Play Rethink website, where others can rate, comment and be inspired by them. What's more, each month Rethink Games selects one idea to serve as the project of the month, and it's currently working on setting up partnerships with organizations that can help develop those ideas further. Play Rethink is sold online and through select London retailers. Pricing is GBP 24.95, with refill card packs available for GBP 5.95 each. Corporate workshops to help promote innovation are also available. Facilitating the idea generation process is all very good and well, of course; what will make this really interesting, however, is a way to turn the best ideas into reality. RedesignMe found a way to do that through partnerships with manufacturers, and it also took the critical step of paying the Generation C(ash) consumers whose ideas got used. Play Rethink may be a game, but it's also another way to tap into the global brain. Who will help pave the way toward some real results? (Related: iPhone game gets kids into the (hidden) park.)

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